Price Rules allow staff administrators to create discounts and other adjusted pricing for Subscriptions, Ticket Types, and any other item for sale.
Every item has a default Price Rule (the list price) that is created automatically when the item is created.
There are many reasons an item may be discounted. For example:
Customer is a member or part of a loyalty program.
Organization is offering limited time or seasonal sales.
Early-bird pricing on tickets.
Customer has a discount code.
Organization offers a discount for up-front payment of a subscription.
Price Rules have two kinds of parameters:
Usage Limits: specifies how many times the rule may be used.
Price Rule Criteria: defines the conditions that must be met in order for the customer to receive the discounted price.